Production / 09
Brand identity
Not a logo — a system: one brand, recognizable on every channel.
What this does for you
Brand identity is not a logo file; it is the rulebook that makes every surface — business card to Instagram story — speak with one voice.
It starts with strategy: who buys, what makes you different, what tone you speak in. The visual language is built on those answers — not the other way.
You receive a living guide your team and agencies actually use: logo rules, color, typography, social templates, deck template. Nobody asks 'which blue?' again.
Scope
Deliverables — defined outputs, no surprises.
- 01Brand strategy workshop
- 02Logo and variations
- 03Color and typography system
- 04Stationery set
- 05Social media templates
- 06The brand guide (digital)
Process
01
Strategy
A workshop fixes position and tone in a one-page brief.
02
Exploration
Two directions presented; one is chosen, one dies.
03
System
The chosen direction expands into color, type and templates.
04
Guide
Every rule in one digital guide; team training included.
Frequently asked questions
Can we order just a logo?
You can, but we advise against it: a logo without rules looks different at every agency. Even the small pack includes color + type + basic usage rules.
Keep our logo, rebuild the system?
Yes — we call it a refresh: the logo stays, the color–type–template system around it is rebuilt. Roughly half the time and cost.
How long does it take?
Strategy to guide delivery typically runs 4–6 weeks, with the first direction presented in week two.
How many revisions?
Two rounds on the chosen direction — after you have already seen two alternatives. Big decisions happen early.
What file formats do we receive?
Everything for print and digital: vector sources, web packs, office templates — one archive, delivered with the guide.
Pricing
From ₺100,000
FIGURES EXCLUDE VAT
The exact figure is itemized in your quote once the scope is set.